Homerisdom 027: Double-Decker Marketing

Talk about creative marketing vehicles? Business Unconventional’s Homer Hudson Hillis, Jr., Certified Entrepreneur #1, tells us how he used a 1956 red double-decker bus to draw attention to his former retail beads-and-crafts stores, Friendze.

Hillis says the bus still has plenty of good miles left on it – for the right, creative entrepreneur. Hillis is seeking a buyer for his double-decker bus. Those interested in learning more about the bus can phone B. Unconventional at 303-800-6081, or contact Homer directly at homer@BUnconventional.com.

Originally a ‘garage entrepreneur,’ Hillis is a veteran serial business developer who has a knack for spotting opportunity where most others don’t.  Based in Abilene, Texas, Hills is the owner of HHH Enterprises, a multi-faceted business with customers throughout the United States.

To feature Homer as a speaker at your next business function, contact him via Business Unconventional at 303-800-6081 or write him at: homer@BUnconventional.com.

Homer’s weekly segments on B. Unconventional are sponsored in part by NewsBios.com – where you’ll find in-depth, unauthorized dossiers on more than 7,000 of the world’s most influential journalists.  Get to know the journalists who interview you better than their own newsroom colleagues know them.

Length:  8 minutes

Original Air Date:  April 29, 2012

Direct download: 027-HomerCollection-Double-Decker.mp3
Category:Homerisdoms -- posted at: 12:20pm MDT

Homerisdom 025: Building an Effective Customer Referral System

Often it costs nothing to create, but an effective customer referral system can deliver huge profits to business owners who are savvy enough to develop and implement them. 

Business Unconventional’s Homer Hudson Hillis, Jr., Certified Entrepreneur #1, explains the importance of lead generation and referrals and offers a few examples of how to do them well.

Originally a ‘garage entrepreneur,’ Hillis is a veteran serial business developer who has a knack for spotting opportunity where most others don’t.  Based in Abilene, Texas, Hills is the owner of HHH Enterprises, a multi-faceted business with customers throughout the United States.


To feature Homer as a speaker at your next business function, contact him via Business Unconventional at 303-800-6081 or write him at: homer@BUnconventional.com.

Homer’s weekly segments on B. Unconventional are sponsored in part by NewsBios.com – where you’ll find in-depth, unauthorized dossiers on more than 7,000 of the world’s most influential journalists.  Get to know the journalists who interview you better than their own newsroom colleagues know them.

 

Length:  5:02
Original Air Date:  April 15, 2012

Direct download: Homer_Collection__025_Referral_Systems.mp3
Category:Homerisdoms -- posted at: 11:10am MDT

Episode #13, Segment #4 - Contributors Homer Hudson Hillis, Jr. and Bruce DeBoskey

Homer Hudson Hillis, Jr. and Bruce DeBoskey, regular B. Unconventional contributors, share the show's final segment.  Hillis, Certified Entrepreneur #1, is owner of HHH Enterprises in Abilene, Texas.  DeBoskey is founder and owner of Denver's The DeBoskey Group.

B. Unconventional airs each Sunday morning at 8 a.m. (MST) on 710 KNUS in Denver.  It is also streamed over the Internet at www.710KNUS.com. 

Original air date:  January 22, 2012


Direct download: 012212_BUnconventional_Segment4_13_50min.mp3
Category:Homerisdoms -- posted at: 8:48pm MDT

Episode #12, Segment #3 - 'Act As If Your Customers Own You, Because They Do'

B. Unconventional Certified Entrepreneur #1, Homer Hudson Hillis, Jr., cites the philosophy of billionaire Mark Cuban, who stresses the power and importance of paying close attention to customers.  Hillis is a regular contributor to the program.

This segment also features thoughts on the New Year from B. Community Minded contributor, Bruce DeBoskey, founder, The DeBoskey Group in Denver.

B. Unconventional airs each Sunday morning at 8 a.m. (MST) on 710 KNUS in Denver.  It is also streamed over the Internet at www.710KNUS.com. 

Original air date:  January 15, 2012

Direct download: 011512_BUnconventional_Segment3.mp3
Category:Homerisdoms -- posted at: 7:51pm MDT