The Breast Cancer Survivor Marketplace – Episode #29, Segment 2

Alicia Vargo, owner of Pampered Passions Fine Lingerie and Pampered Passions Care Wear Boutique, continues her conversation about serving the breast cancer survivor marketplace and her commitment to supporting cancer-related charities.

Among the multiple charities that Alicia supports are the American Cancer Society and the AMC Cancer Fund.

Since Alicia last appeared as a guest on our Valentine’s Day edition, she has opened her first Pampered Passions Care Wear Boutique, located in Porter Adventist Hospital in Denver, at 2555 Downing Street.

This is the second of a two-part interview.

Also on this segment, Homer Hudson Hillis Jr., B. Unconventional's Certified Entrepreneur #1, shares his thoughts on the topic of customer acquistion.  Among his Homerisdom's:  "There is not a lot of competition on the second mile. So you just have got to go the second mile."

Business Unconventional is hosted by David Biondo and Dean Rotbart and airs each Sunday morning at 8 a.m. (Mountain Time).  The program is also streamed over the Internet at www.710KNUS.com.

Homer’s regular segments on B. Unconventional are sponsored in part by NewsBios.com – where you’ll find in-depth, unauthorized dossiers on more than 7,000 of the world’s most influential journalists.  Get to know the journalists who interview you better than their own newsroom colleagues know them.

Original Air Date: May 13, 2012
Photo: Alicia Vargo, Pampered Passions Care Wear

Direct download: 051312_BUnconventional_Segment-2_14min.mp3
Category:Retailing -- posted at: 8:10pm MST

Care Wear for Breast Cancer Survivors – Episode #29, Segment 1

Business Unconventional welcomed Alicia Vargo back to our studios this week to discuss the important work that she and her team at Pampered Passions Fine Lingerie have been engaged in: retailing care wear for breast cancer survivors and other women following surgery.

Since Alicia appeared as a guest on our Valentine’s Day edition, she has opened her first Pampered Passions Care Wear Boutique, located in Porter Adventist Hospital in Denver, at 2555 Downing Street.

Alicia discusses her plans for other Pampered Passions Care Wear Boutiques, as well as her company’s involvement with several local cancer-related charities.

This is the first of a two-part interview.

Business Unconventional is hosted by David Biondo and Dean Rotbart and airs each Sunday morning at 8 a.m. (Mountain Time).  The program is also streamed over the Internet at www.710KNUS.com.

B. Unconventional is sponsored in part by Signal Butte Financial Corp., which provides individuals and businesses no-risk, proven methods to safely grow their wealth and wave goodbye to conventional banks and other lenders.  For more information, click here or phone David Biondo for a free, zero-obligation personal briefing.  His number is 303-800-6420.

Original Air Date: May 13, 2012
Photo: Interior of Pampered Passions Care Wear at Porter Adventist Hospital

Direct download: 051312_BUnconventional_Segment-1_9min.mp3
Category:Retailing -- posted at: 8:02pm MST

Mother’s Day Retailing Strategies and Jeffery B. Jewelers - Episode #27, Segment #3

Business owner Jeffery Bolling discusses his approach to Mother’s Day, an important holiday for jeweler’s nationwide, with co-hosts David Biondo and Dean Rotbart.

Bolling is unusual in that he is not only a full-service retail jeweler, he is also the designer of some of the most popular items sold in his Aurora, Colorado store, Jeffrey B. Jewelers.

Among Bolling’s most-popular creations are the “Eternity Bridal” and “Believer’s Cross.”  His story is located at 7500 S. Gartrell Road.

B. Unconventional airs each Sunday morning at 8 a.m. (MDT).  The program is also streamed over the Internet at www.710KNUS.com.

Original Air Date: April 29, 2012
Photo: Jeffrey Bolling

Direct download: 042912_BUnconventional_Segment-3_10minA.mp3
Category:Retailing -- posted at: 6:30am MST

Episode #15, Segment #4 - Florist Julia Park and Diz's Daisys - Pre-Valentines Day Edition

Diz's Daisys is a flower shop that serves the greater Denver area from one location in North Denver. It relies on high-touch customer service and word-of-mouth testimonials to rebut the conventional thought that the keys to successful retailing are "location, location, location."

Owner and master florist, Julia Park, filled the 710 KNUS AM studios with floral arrangments from Diz's Daisys as she was interviewed for the special pre-Valentine's Day edition of Business Unconventional. Another common myth that Park dispelled: "A Rose is a Rose."  In fact, Park notes that many roses and other flowers wilt within days of purchase.  She only sells fresh flowers, many of them grown in Colorado, to be certain that her stems last a long, long time.

Also weighing in on Valentine's Day in Segment Four of this week's program is regular contributor Homer Hudson Hillis, Jr., reporting from Abilene, Texas.  Valentine's Day is big business, with many retailers enjoying their best sales of the year. 

B. Unconventional airs each Sunday morning at 8 a.m. (MST) on 710 KNUS in Denver.  The program, hosted by David Biondo andDeanRotbart, is also streamed over the Internet at www.710KNUS.com. 

Original air date:  February 5, 2012

Photo: Julia Park, Diz's Daisys

Direct download: 020512_BUnconventional_Segment4_13_50min.mp3
Category:Retailing -- posted at: 12:51pm MST

Episode #15, Segment #3 - Wendy Brandes Fine Jewelry - Pre-Valentines Day Edition

Wendy Brandes designs and sells fine jewelry that aims to surprise and delight her clients with designs that incorporate an eye for detail, sensuality, whimsy and couture craftsmanship.  In January 2012, she was honored by Fashion Group International with its prestigious Rising Star Award.

Brandes, based in New York, joins Business Unconventional by phone to offer advice for business executives on how to purchase quality Valentine's Day gifts.  She also discusses the importance of the annual romance holiday to her bottom line.

The Brandes portion of Segment Three begins at 4 minutes and 30 seconds.  First, the program completes its 'Fine Lingerie on the Radio' fashion show with Alicia Vargo, owner, Pampered Passions Fine Lingerie. An extended interview with Vargo, as well as additional footage of her lingerie models, can be found here on YouTube.

B. Unconventional airs each Sunday morning at 8 a.m. (MST) on 710 KNUS in Denver.  The program, hosted by David Biondo and DeanRotbart, is also streamed over the Internet at www.710KNUS.com. 

Original air date:  February 5, 2012

Photo: Designs by Wendy Brandes Fine Jewelry

Direct download: 020512_BUnconventional_Segment3_10min.mp3
Category:Retailing -- posted at: 11:55am MST

Episode #15, Segment #2 - 'Fine Lingerie on the Radio' Fashion Show - Pre-Valentines Day Edition

Three lingerie models from Pampered Passions Fine Lingerie are in-studio wearing popular 2012 Valentine's Day outfits. This unique radio fashion show is also available as a video, here.

Valentine's Day is big business, with many retailers enjoying their best sales of the year. This segment explores the business aspects of fine lingerie sales.  On the program's third and fourth segments, Business Unconventional examines the fine jewelry and floral businesses.

Segment Two features Alicia Vargo, owner and CEO of Pampered Passions Fine Lingerie in Centennial, Colorado, describing the fashions her models are wearing.  

This is part two of a three-part interview.  

B. Unconventional airs each Sunday morning at 8 a.m. (MST) on 710 KNUS in Denver.  The program, hosted by David Biondo and DeanRotbart, is also streamed over the Internet at www.710KNUS.com. 

Original air date:  February 5, 2012

Photo: Pampered Passions Fine Lingerie Models - Alicia, Sherri and Stephanie (l-r)

Direct download: 020512_BUnconventional_Segment2_14min.mp3
Category:Retailing -- posted at: 11:38am MST

Episode #15, Segment #1 - 'Fine Lingerie on the Radio' Fashion Show - Pre-Valentine's Day Edition

Valentine's Day is big business, with many retailers enjoying their best sales of the year. On this special pre-Valentine's Day edition, Business Unconventional features the owners of three businesses: a fine lingerie retailer; a fine jewelry designer; and a florist.

Segment One features Alicia Vargo, owner and CEO of Pampered Passions Fine Lingerie in Centennial, Colorado.  In addition to her bricks-and-mortar store, Vargo does a brisk online business.

Video of this interview is also available here.  

This is part one of a three-part interview.  Parts two and three feature an in-studio lingerie fashion show.

B. Unconventional airs each Sunday morning at 8 a.m. (MST) on 710 KNUS in Denver.  The program, hosted by David Biondo and Dean Rotbart, is also streamed over the Internet at www.710KNUS.com. 

Original air date:  February 5, 2012

Photo: Alicia Vargo, Pampered Passions Fine Lingerie

Direct download: 020512_BUnconventional_Segment1_9min.mp3
Category:Retailing -- posted at: 11:17am MST