Spider Trainers and Cyndie Shaffstall Bonus Interview - Pinterest, SEO and SMO

Cyndie Shaffstall, founder of Spider Trainers, continues her conversation with Business Unconventional co-hosts David Biondo and Dean Rotbart.  Cyndie is a guest on the April 1, 2012 show - Episode #23, where she discusses Pinterest, Google, Twitter, YouTube, SEO, SMO and other reputation management techniques.

Spider Trainers specializes in harnessing all of the Internet's social media assets to help "brand" individuals, including business executives, authors, consultants and musical performers.

This special bonus interview is sponsored by Signal Butte Financial Corp., which provides individuals and businesses no-risk, proven methods to safely grow their wealth and wave goodbye to conventional banks and other lenders.  For more information, click here or phone David Biondo for a free, zero-obligation personal briefing.  His number is 303-800-6420.

B. Unconventional airs each Sunday morning at 8 a.m. (MDT).  The program is also streamed over the Internet at www.710KNUS.com 

Original posting date:  March 31, 2012 
Photo: Cyndie Shaffstall, Spider Trainers

Direct download: 040112-Cyndie-Bonus-Podcast-040112.mp3
Category:Branding -- posted at: 6:55pm MST

Pinterest and Why It Is In Your Business Interest - Episode #23, Segment #3

Pinterest is the 'hot' new social media site. Originally designed to cater to brides and weddings, the site has boomed in popularity and is now used by more than 16 million visitors a month.

Cyndie Shaffstall, a social media expert and author, is the guest this segment, helping to explain Pinterest and why it is a must for some business owners.  Shaffstall is the founder of Spider Trainers in Lakewood, Colorado, and the author of more than a dozen books, including What, How, Who & When: Small-Business Guide to Winning at Web Marketing.

In addition to this broadcast segment, Shaffstall joined co-hosts David Biondo and Dean Rotbart for an extended interview, which is available here.

B. Unconventional airs each Sunday morning at 8 a.m. (MDT).  The program is also streamed over the Internet at www.710KNUS.com 

Original air date:  April 1, 2012 

Direct download: 040112_BUnconventional_Segment-3_10Min.mp3
Category:Branding -- posted at: 6:27pm MST

Marketing to Girls Age 7 thru 15 (Part Two) - Episode #21, Segment #3

Debra Gano, founder and publisher of Be Your Own You - a magazine targeted at girls ages 7-thru-15, is in studio to share her insights about the often-overlooked market that her publication aims to serve.  She is joined by 15-year-old Cassandra Perkins, a student in Parker, Colorado, who also is a spokesmodel for the magazine.

Gano, who is a veteran of both the fashion and entertainment industry, sees her magazine as a way to help boost the self-esteem of young girls.  But she hasn't lost sight of the fact that her target audience has real money to spend - and hence real appeal to advertisers.

Gano and Perkins are interviewed by co-hosts David Biondo and Dean Rotbart.  This is part two of a two-part interview.

Also during this segment, B. Unconventional Certified Entrepreneur #1 Homer Hudson Hillis, Jr., talks about the business lessons to be found by watching and correctly interpreting the behavior of bees. Hillis and Rotbart are currently co-writing an e-book titled, Re: Occupy Your Business.

B. Unconventional airs each Sunday morning at 8 a.m. (MST).  The program is also streamed over the Internet at www.710KNUS.com. 

Original air date:  March 18, 2012 
Photo:  (L-R) David Biondo, Debra Gano, Cassandra Perkins, Avital Rotbart, and Dean Rotbart

Direct download: 031812_BUnconventional_Segment-3_10minRESEND.mp3
Category:Branding -- posted at: 8:24am MST

Marketing to Girls Age 7 thru 15 - Episode #21, Segment #2

Debra Gano, founder and publisher of Be Your Own You - a magazine targeted at girls ages 7-thru-15, is in studio to share her insights about the often-overlooked market that her publication aims to serve.  She is joined by 15-year-old Cassandra Perkins, a student in Parker, Colorado, who also is a spokesmodel for the magazine.

Gano, who is a veteran of both the fashion and entertainment industry, sees her magazine as a way to help boost the self-esteem of young girls.  But she hasn't lost sight of the fact that her target audience has real money to spend - and hence real appeal to advertisers.

Gano and Perkins are interviewed by co-hosts David Biondo and Dean Rotbart.  This is part one of a two-part interview.

B. Unconventional airs each Sunday morning at 8 a.m. (MST).  The program is also streamed over the Internet at www.710KNUS.com. 

Original air date:  March 18, 2012 
Photo:  Debra Gano and Cassandra Perkins

Direct download: 031812_BUnconventional_Segment-2_14min.mp3
Category:Branding -- posted at: 8:21am MST